Collaborated with Procter and Gamble to develop the strategy to launch the first-ever brand showcase on walmart.com.mx. P&G wanted to feature their family of brands to the Mexican consumer communicating special savings, new products, custom brand content in order to engage shoppers with their brands and increase conversions in-store and online.

The site effectively promoted each product category by dedicating each brand space to deliver their brand message, promos and content to drive traffic to product detail pages.

This digital product showcase served as the pioneer for other national and international brands to gain interest and start advertising with Walmart Mexico and their 4 main sites (Grocery, Merchandising, Sam's, Superama).